This is your opportunity to privately perfect your performance before you go public. Learn the techniques so you can master the art of the interview and be the go-to expert in your space.
Everything you need to ace your interview. Privately perfect your performance before you go public! Ensure you nail messaging, stay on point, and still be an entertaining delight who will be asked back over-and-over.
Real talk, I will always tell it like it is and will be brutally honest about what it really takes for you to nail it as a podcast guest.
Winging is a waste. if you land an interview and don't go in with a game plan you are just showing up for a nice chat. Not "sticking" your messaging can damage your brand.
You are the expert, know your niche so this is your opportunity to learn the skills to ensure you make the most out of every single media appearance you do from now on.
Interviews are not just a 'casual conversations' ever. Each party has an agenda and a desired outcome (including you). This course will teach you how to nail your individual interview goal every time.
Don't rely on the host. They won't always be fully prepared (but you can be!)
Just because you can run a 5K doesn't mean you can make the Olympics. Just because you can 'talk' doesn't make you are an amazing interviewee. This is your chance to learn skills and techniques.
Prepare for every interview so you can take the wheel when necessary
The host may not have read your book or even done the research. Learn strategies and techniques for when things go south.
Legit question and I would ask the exact same thing! Below is the long route I took to get where I am (so you don't have to) and benefit from my 'learnings' AKA mistakes along the way.
Here's what my journey looks like (so you can reap the benefits). WARNING: CELEBRITY NAME DROPPING AHEAD!
Hollywood Intern: Yes, I started at Miramax in Hollywood! There's a lot you learn from a film studio. Lots of reading scripts, contracts, and seeing how the publicity machine works for movie releases and Oscar. campaigns
Celebrity Interviewer: Interviewing celebrities on the red carpet at movie premieres. This is where interview skills come into play. There's so much to know about asking and answering questions! A few people I've interviewed include Chris Hemsworth, John Travolta, Kirsten Dunst, Billy Bob Thornton, Jason Segel, Joaquin Phoenix, Kim Basinger, Rose Burn, Katie Holmes, and Sarah Michelle Gellar.
Talent Agent: Sourcing, pitching, booking talent for TV, theater, commercials and musical theater. Lot of negotiations, contracts, and talent management.
Community Radio: This is where the true love for radio and podcasts began. I did a course, started a radio show.
Started Podcasting: It was 2007 and a podcast was my radio show with the songs and commercials removed.
Grad School for Radio: I went to the national radio school in Australia AFTRS (10 people a year get chosen). I learned every aspect prom producing, to copywriting, editing, promotions, hosting. scripting. I can run a board, talk on the mic, edit a call, and time out all at the same time. This experience is unparalleled.
Syndicated radio host: Hosted my own radio show for 3 years! That's 6 hours a day live on air so I've racked up more than 5,000 hours on-air.
Show Notes Writer: Here's where I got into podcasting as a profession as a show notes writer. I was back living in Hollywood for 4 years.
Podcast Guest Booker: I start as a basic booker and freaking nail it. I'm the top booker at the agency and am booking 80+podcast interviews per month.
Podcast Producer at a Network: Those radio skills come in handy when I produced 8 shows for the women's podcast network, Mamamia. The branded podcast I produced Hello, Bump! got more than 1 million downloads and #1 on iTunes and was awarded Best Branded Podcast at The Australian Podcast Awards. Other shows made New & Noteworthy. Total gun producer but ready to launch the agency.
Casting Producer: Have you ever watched UnReal? It' pretty much that!
The Talent Squad: Finally go out on my own.
I'll help understand the rules of the media game and give you strategies so you can master your interview technique.
The Interview Guest Lab gives you the tools to privately perfect your performance before you go public. Be prepared to put in the practice though Don't worry no one is watching (yet!).
When to speak fast, when to speak slow, when to reframe the question, when to say no comment, how to mention your book. This and ALL the things you need to know.
Everything you didn't know you needed to do during and interview. Yes, it's like walking and chewing gum at the same time
Learn from my successes and mistakes on both sides of the mic
Benefit from the culmination of broadcast and media expertise. Know what interviewers do & want out of you. And how to get what you want as a guest.
This module will explain:
This module will explain
This module will explain:
A guide to assessing your interviews
All the questions you need to ask
How to assess your performance
ALL the ways to squeeze the juice out of your interview
The PITCH MASTER LAB is opening soon. Be first in line & i'll let you know when we launch!